Frequently Asked Questions?

When is the last day to migrate to GA4?

The deadline to opt-out of the Google Analytics 4 auto migration was February 28, 2023. With Google sunsetting Universal Analytics (UA) on July 1, 2023, it's crucial for organizations to take action and migrate to GA4. Failing to make this transition risks losing access to vital analytics data.

Can I migrate to GA4 on my own?

Yes, it's technically possible to migrate to GA4 on your own. However, it's a complex process that involves multiple steps and it can be easy to make a mistake if you're not familiar with the system. At Digivizer, our experts can help you ensure a smooth, hassle-free transition to GA4.

What is GA4 and why should I migrate to it?

GA4, or Google Analytics 4, is the latest version of Google Analytics, designed to give businesses more insightful data about their online visitors. With GA4, businesses can take advantage of improved AI, better reporting features, and more comprehensive data collection. Migrating to GA4 will future-proof your business and help you make more data-driven decisions.

Why do I need Digivizer's assistance to migrate to GA4?

Migrating to GA4 is a multi-step process that can be difficult to navigate without the right expertise. Digivizer's team has deep expertise in GA4 and can manage the process for you, ensuring a seamless transition. We also provide ongoing support and access to our platform for better data insights.

What makes Digivizer's GA4 migration service different from others?

Digivizer's GA4 migration service is expert-led, and we emphasize on customization for each business. We don't just migrate your account; we offer a comprehensive package that includes goal setting, data testing, and post-migration support. We also provide our clients with 3 months of additional access to our single source-of-truth platform.

How long will the GA4 migration process take?

The migration process time can vary based on your specific requirements and the complexity of your website. On average, it might take around two weeks. We recommend getting in touch with our team to discuss your specific needs for a more precise estimate.

Will there be any downtime during the migration to GA4?

At Digivizer, we strive to ensure that there's minimal to no downtime during the migration process. We carefully plan and execute the migration process to ensure a seamless transition, keeping any potential business disruptions to a minimum.

How much does Digivizer's GA4 migration service cost?

Our GA4 migration service starts at just $895+GST. This package includes a comprehensive range of services to ensure a seamless transition to GA4.

What is included in the GA4 migration package by Digivizer?

Digivizer's GA4 migration service includes everything from goal setting, permission configuration, goal creation, data testing, and post-migration support. Additionally, clients also receive 3 months of additional access to our single source-of-truth platform for all digital marketing performance.

Does the price of the GA4 migration service vary depending on the size of my business or website?

The starting price for our GA4 migration service is $895+GST. For more complex websites or larger businesses, additional costs may apply. We recommend reaching out to our team to discuss your specific needs and we'll provide a custom quote.

What benefits does Digivizer's GA4 migration service offer?

With Digivizer, you receive expert-led services, seamless and hassle-free migration, rigorous data testing, and customized solutions tailored to your business needs. Post-migration, you get access to our platform, which provides actionable data insights, helping you fully leverage the capabilities of GA4.

How will migrating to GA4 with Digivizer's help benefit my business in the long run?

By migrating to GA4 with Digivizer's assistance, you can leverage advanced features like cross-device tracking and machine learning insights. It also sets you up for a 'cookie-less' future, an important step to remain competitive and data-driven. We also provide ongoing support and insights, empowering you to make informed business decisions.

What's the latest date I can book my GA4 migration with Digivizer?

We recommend booking your GA4 migration as soon as possible as Google will stop supporting Universal Analytics from July 1, 2023. Booking earlier ensures enough time for a comprehensive and seamless transition.

What's the process to book GA4 migration service with Digivizer?

Getting started is easy. Simply fill out our contact form with your details, and one of our team members will reach out to discuss your needs and how we can help.

If I decide to migrate to GA4 closer to the deadline, will Digivizer still be able to assist me?

While we'll always strive to assist businesses, migrating closer to the deadline might rush the process and could lead to oversights. Booking in advance ensures thoroughness and gives enough time to familiarize yourself with the new system.

What does "unlocking deep data insights" mean?

Unlocking deep data insights refers to the process of using advanced data analysis to gain a comprehensive understanding of your digital marketing performance. With GA4 and Digivizer’s platform, you can analyze the behavior of your website visitors, track the performance of your marketing campaigns, and identify effective strategies for future growth.

How does Digivizer help "unlock new revenue opportunities"?

With the help of GA4's advanced tracking features and Digivizer’s expert analysis, you can gain a better understanding of your customer behavior, campaign performance, and conversion rate. This data-driven approach allows you to optimize your marketing strategies, target your customers more effectively, and uncover new opportunities for revenue growth.

How can GA4 enhance my digital marketing ROI?

By providing comprehensive insights into user behavior and marketing campaign performance, GA4 allows you to make informed decisions and optimize your marketing strategies. This can lead to more effective campaigns, better customer targeting, and ultimately, a higher return on your digital marketing investments.

What do you mean by "intelligent data consolidation and analysis"?

Intelligent data consolidation involves bringing together data from different sources into one comprehensive view, allowing for a holistic analysis. With Digivizer's platform, you can consolidate data from social, search, and web platforms. The analysis of this consolidated data can then reveal patterns and insights that help drive your business objectives.

How can GA4 help in improving user experience and maximizing conversion rates?

GA4 provides a wealth of data about user interactions on your website. This includes data on how users navigate your site, what content they engage with, and where they drop off in the conversion funnel. By analyzing this data, you can identify areas for improvement in the user experience and make changes that help to maximize your conversion rates.

Why do I need a customized measurement strategy?

A customized measurement strategy is essential to ensure that you're tracking and analyzing the data that matters most to your unique business objectives. At Digivizer, we tailor our measurement strategy sessions to your specific needs, helping you to identify growth opportunities, improve SEO efforts, optimize conversion rates, and refine your digital advertising campaigns.

What's the difference between Universal Analytics (UA) and Google Analytics 4 (GA4)?

UA and GA4 differ significantly in their data models. UA uses a session-based data model, while GA4 utilizes an event-based model. This shift allows GA4 to provide more comprehensive, user-centric data, as well as more flexible and valuable reporting capabilities. Moreover, GA4 is designed to adapt to a future where cookies may no longer be supported, making it a more sustainable choice for businesses.

Is GA4 replacing Universal Analytics?

Yes, GA4 is Google's replacement for Universal Analytics. Google has announced that support for Universal Analytics will be phased out, with GA4 becoming the standard. This is why businesses are encouraged to migrate to GA4 as soon as possible to remain up-to-date with their analytics tools and capabilities.

Will I lose historical data when migrating to GA4?

No, you won't lose your historical Universal Analytics data when migrating to GA4. However, GA4 and UA use different data models, so they won't share data directly. You'll still be able to access your UA data, but going forward, new data will be collected via the GA4 model.

Will GA4 affect the functionality of my website?

No, migrating to GA4 will not affect the functionality of your website. The migration process primarily involves changes to your analytics tracking setup, which doesn't interfere with how your site operates. However, the new insights provided by GA4 may give you ideas for strategic adjustments to your website's design or content.

How can I leverage GA4's advanced features for my business?

GA4 offers several advanced features like cross-device tracking, predictive analytics, and more flexible event tracking. These features can provide deeper insights into user behavior and can inform more strategic, data-driven decision-making. Post-migration, Digivizer provides ongoing support and insights to help you fully leverage these advanced GA4 features.

Can I run GA4 alongside Universal Analytics?

Yes, it's possible and recommended to run GA4 in parallel with Universal Analytics, especially during the transition period. This dual setup allows you to start gathering data in GA4 while still having access to your familiar UA reports. Over time, as GA4 data accumulates and you become more comfortable with the new interface, you'll rely less on UA.

Why is Google encouraging businesses to migrate to GA4?

Google is encouraging migration to GA4 as it represents the future of web analytics. With its event-based data model, machine learning capabilities, and preparation for a future with less cookie data, GA4 provides businesses with more comprehensive, flexible, and future-proof analytics.

How long does the GA4 migration process take?

The timeline for GA4 migration varies depending on the complexity of your website and the extent of your data tracking needs. Generally, it can take a few weeks to fully transition and start seeing valuable data in GA4. Digivizer’s comprehensive service package ensures a seamless and smooth migration, with rigorous testing and post-migration support.

Will I need to train my team on how to use GA4?

GA4 does come with a new interface and reporting capabilities, which will require some learning. However, Digivizer's GA4 migration service includes comprehensive support and training to help your team understand and utilize the new system effectively.

How does GA4 prepare my business for a 'cookie-less' future?

GA4 is designed to handle the evolving landscape of online data privacy, which includes less reliance on third-party cookies. It uses a more flexible, event-based data model and relies on machine learning to fill in gaps in data where cookies used to be. This positions businesses to continue gathering insightful data and make informed decisions, even in a potential 'cookie-less' future.

What kind of post-migration support does Digivizer provide?

Digivizer provides comprehensive post-migration support. This includes helping your team understand and utilize GA4, troubleshooting any issues that might arise, and providing insights on how to best leverage the new features of GA4. Additionally, clients receive 3 months of additional access to our single source-of-truth platform for all digital marketing performance.

What if I decide to stick with Universal Analytics?

Google will phase out support for Universal Analytics, making GA4 the new standard. If you decide to stick with UA, you might eventually find it limiting as new updates and features will be introduced in GA4. Moreover, UA might not be equipped to handle a potential 'cookie-less' future, making GA4 a more sustainable choice for businesses.

Why use Digivizer to migrate?

At Digivizer, we're all about making digital marketing data accessible, reliable and actionable for all.
Our team of experts will manage your GA4 migration to ensure it’s flawless, fast and fear-free